A Small Tale Of
Latest Google Algorithm – SEO Over - Optimization Penalty
The Google Algorithm ghost
is back to haunt the search engine optimizers. This time it is over seo
optimization that Matcutts has advocated to seo professional attendees at SMXW.
Mat Cutts, the official Google Webspam team Head, has raised the issue that the
webmasters follow the optimization process of too great extent and achieve
rankings with less quality content. In coming months Google can able to find
and punish “ over optimized websites.” This is not the first time that Google
is after search engine optimizers for the penalizing reasons. For the past 12
months, article directories and scraper websites were forced to take stringent
actions against poor quantity content creators. The concern was that small
percentage of optimized website could take control of the google first page
even without providing relevant content whereas websites which are offering
great content but unaware of SEO missing huge traffic from search engine.
The Google then
introduced Panda an update on duplicate content from websites; it disallowed
the google bot to enter to those web pages frequently, Google penalized
WebPages and traffic went down drastically.
Let’s get this straight. If
the concern is over websites that are not following SEO guidelines but
producing great content, it cannot be fixed solely by the set of offpage or
duplicate content algorithms. The over optimization websites in question may
have cheap links deliberately built by competitors, or a link from website
which once was a quality directory but now has turned into a junk yard because
of other webmasters. Worse, if Google so wish, Competitors can even try malign
the websites in some or the other way that are not great in advanced
optimization.
Faced
with such risks, the Google has two options. One, it can take only content and
design into consideration to rank the websites. But that will be knee-jerk and
is a sure will become more subjectivity. The second and more pragmatic option
is to develop an online platform where webmasters can claim their ownership of
website content instantly for free. And this can be done through Google
webmaster tool and Google plus profile.
The Second and and more pragmatic option is to
develop an online platform where webmasters can claim their ownership of
website content instantly for free. And this can be done through Google
webmaster tool and Google plus profile.Call us for FREE SEO audit +91 8494983557 or email us info at yourseoservices.com