Showing posts with label Internet Marketing Service in Bangalore. Show all posts
Showing posts with label Internet Marketing Service in Bangalore. Show all posts

Thursday, November 10, 2016

5 Tips to Get Off the Content Marketing Struggle Bus & Create Content Your Audience Will Love

The young man at the back of the ballroom in the Santa Monica, Calif., Loews hotel has a question he's been burning to ask, having held it for more than an hour as I delivered a presentation on why content marketing is invaluable for search.
When the time comes for Q&A, he nearly leaps out of his chair before announcing that he's asking a question for pretty much the entire room.
"How do I know what content I should create?" he asks. "I work at a small company. We have a team of content people, but we're typically told what to write without having any idea if it's what people want to read from us."
When asked what the results of their two blog posts per week was, his answer told a tale I hear I often: "No one reads it. We don't know if that's because of the message or because [it's the] wrong audience for the content we're sharing."
In fishing and hunting circles, there's a saying that rings true today, tomorrow, and everyday: "If you want to land trophy animals, you have to hunt in places where trophy animals reside."
Content marketing is not much different.
If you want to ensure that the right audience consumes the content you design, create and share, you have to "hunt" where they are. But to do so successfully, you must first know what they desire in the way of bait (content).
For those of us who've been involved in content marketing for a while now, this all sounds like fairly simplistic, 101-level stuff. But consider this: While we as marketers and technologists have access to sundry tools and platforms that help us discern all sorts of information, most small and mid-size business owners — and the folks who work at small and mid-size businesses — often lack the resources for most of the tools that could help flatten the learning curve for "What content should I create?"
If you spend any time fishing around online, you know very well that the problem isn't going away soon.

For small and mid-size business looking to tackle this challenge, I detail a few tips below that I frequently share during presentations and that seem to work well for clients and prospects alike.

Friday, October 21, 2016

Content Gating: When, Whether, and How to Put Your Content Behind an Email/Form Capture

Have you ever considered gating your content to get leads? Whether you choose to have open-access content or gate it to gather information, there are benefits and drawbacks you should be aware of. In today's Whiteboard Friday, Rand weighs the pros and cons of each approach and shares some tips for improving your process, regardless of whichever route you go.



Monday, September 26, 2016

Penguin 4.0: Was It Worth the Wait?

For almost two years (707 days, to be precise), one question has dominated the SEO conversation: “When will Google update Penguin?” Today, we finally have the answer. Google announced that a Penguin update is rolling out and that Penguin is now operating in real-time.
September has been a very volatile month for the SERPs (more on that later in the post), but here’s what we’re seeing in MozCast for the past two weeks, including last night:




Tuesday, August 25, 2009

SEO Process Flow, How We start Optimization Process for a website.

1. Consultation

We understand your requirement and the key areas of your business to understand the thrust areas of your website which will help us guide your campaign in the right direction.
Understanding the website structure, navigation and content requirements if any.
Analyzing the Current status of the website on search engines.

2. Competitive Analysis

Based on the above information we do a competitive analysis to understand our competition so that we know:
What is the competition we are dealing with.
Analyze their current strategies and keywords

Call us for FREE SEO audit 080-42111388 or email us info@yourseoservices.com

3. Keyword research and target list preparation

Success of search engine marketing largely depends on selecting the right keywords. With the above harvested information and Software tools ( which guide us in the most used search engine terms by visitors) we prepare a list of targeted keywords, and finalize on them on mutual basis.

4. Website Optimization and Content Editing

It's time to get down to the nitty-gritty and start utilizing them within the web pages.
Applying the proposed website structure in terms of links and dynamics for better search engine indexing.
Creating meta tags in tune with the prepared keyword list (Title, keywords, Description), after identifying the pages and their target keywords.
HTML Code optimizing which includes setting up your home page W3C Compliant, and adding headings, image alt tags and hyperlinks.
HTML Code Clean up and optimization
Editing and copy writing the content to make on page relevancy in terms of targeted theme
5. Search Engine Submission

Call us for FREE SEO audit 080-42111388 or email us info@yourseoservices.com

Manual submission of the website to different search engines with a focus on the most popular engines, such as Google, AOL, MSN, AltaVista, All The Web, Yahoo! and DMOZ.org.
SEO Activities -

1. Keyword Analysis
2. On Page Optimization
3. Unique Title Tag for Each Page.
4. Unique Keyword Meta Tags
5. Meta tags keywords and description, should be entirely unique on every page.
6. Description Meta Tags:
7. Personally, I like putting the product/service description that appears on the related page in Meta description tag.
8. This will ensure unique content on each product/service page.
9. Robots.txt
10. Sitemap.xml
11. Google Webmaster Central login and sitemap submission and same for Yahoo, Bing.
12. Adding Alt Text to Images and Text Links
13. Bread Crumb for Easy Navigation.
14. One fixed Bottom Navigation for better Crawling.
15. Using targeted keywords in right order and density for each page.
16. Adding your address in bottom of your page. Help you to rank better in Local listing and Maps.
17. HTML Validation.

Off Page Optimization/Link Building

1. Social Media Marketing
2. Bookmarking
3. Social Networking.
4. Directory Submission.
5. Local Listings of your Business.
6. Business Listings in leading Business Directory.
7. Yellow Pages Submission.
8. Classifieds Submission.
9. Press Release.
10. Online Reviews.
11. Articles
12. Link Submission by competitor Link Analysis.

Next I will come up with one by one services and details about SEO techniques.

SEO Service in Banglaore, SEO services Bangalore, SEO Company in Bangalore,

Call us for FREE SEO audit 080-42111388 or email us info@yourseoservices.com

Monday, July 6, 2009

Inroduction of SEO Service Provider Company in Bangalore, SEO and Internet Marketing Consultant in Bangalore, India

SEO Service Bangalore is a Search Engine Optimization and Internet Marketing Company in Bangalore with talented SEO Experts. SEO Service Bangalore provides SEO, PPC, Social Media Marketing, Online Reputation Management Service, Web Analytics Services to increase your no of leads and inquiry from GOOGLE and Other leading Search Engines. SEO Service Bangalore Provides Consulting in Search Engine Optimization, Pay Per Click Campaing, Online Marketing, Online Reputation Management, Social Media Marketing, Link Building, Keyword Analysis, Press Release, Article Marketing, Blog Marketing, Classified Listings, Yellow page submission, Business Listing, Local Listing and other online marketing and internet Marketing service to increase your visibility Online.

Call the affordable and expert SEO Company in Bangalore  080 - 42111388  or email info@ yourseoservices.com for SEO Consulting and SEO Service, .

We Provide SEO Services, Internet Marketing Service and SEO Consulting with Guaranteed Result or money back.

Call us for FREE SEO audit 080 - 42111388or email us info@yourseoservices.com

SEO Service Provider Company in Bangalore, SEO and Internet Marketing Consultant in Bangalore, India
I will be updating more details about the SEO Services and Search Marketing Industry



Call us for FREE SEO audit 080 - 42111388 or email us info@yourseoservices.com
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